
Vulvar itching affects all of us at least once in our lives.
Who has never felt an itchy vulva after shaving, after a day in a tight thong or after sex? In addition to these everyday situations, there are also hormonal factors that weaken the mucous membranes. Have you never felt a feeling of discomfort during your period, pregnancy or menopause? Common situations that all women experience, without really questioning intimate discomfort that has become habitual.
76% of women suffer from vulvar pain regularly*
* According to Mal à la vulve, the largest French study on vulvar pain carried out by Baûbo and Vulvae in 2020 (ex: Medfem)
Bethsabée Krivoshey and Cécilia Capece decided to take up the challenge in 2015 , by seeking to resolve this taboo problem. This is how the Baûbo adventure began!
Two women who revolutionize intimate taboos
Faced with this concrete problem, they took on the crazy challenge of creating an intimate balm – a real challenge because no one was ready to hear about a specialized balm for an area as sensitive as the vulva.
Bethsabée Krivoshey , formerly a sex journalist, and Cécilia Capece , then sales director, put their skills and requirements into a unique and original treatment, 100% natural and 100% organic, with recycled and eco-designed glass packaging to successfully carry out their revolutionary Vulvar Balm project.
2019: Baûbo Vulva Balm finally on the market!
Gynecologically tested , the Vulva Balm quickly became Baûbo's favorite emblem ! First known thanks to word of mouth and the spontaneous recommendation of influencers (an eternal recognition to Camille from Je M'en Bats le Clito ), this effective treatment has saved many vulvas today!
Also, the Baûbo community is its strength: testimonials from satisfied customers have started to emerge on our site but also under our publications.


Thanks to these testimonies, we realized that not only young women but also mature women, children, babies and men needed intimate care that provides long-lasting hydration to the mucous membranes without compromising its composition.
Since then, Baûbo has come a long way... To the point of being displayed on the walls of the Paris metro in FEBRUARY last !
What we are super proud of
Since our launch, we have donated 2% of our sales to Gynécologie Sans Frontières , and particularly to the CamiFrance mission, which is committed to providing medical, psycho-social care to exiled women and women in very precarious situations throughout France.
The care includes 3 areas: pregnant women, victims of violence against women and gynecological care in a humanitarian setting.
Organic and natural, that’s all there is to it!
Vulva Balm must be effective (obviously) but also organic and natural.
For us, being organic is the basis . Not the goal. We could not consider applying processed chemicals to a part as sensitive as the vulva. That is why the Vulva Balm has a formula based on pure, organic & unrefined oils, flower macerate and organic beeswax . Ingredients carefully selected for their benefits and their great effectiveness, which allows the balm to be applied daily with your eyes closed.
Our range of treatments is COSMOS ORGANIC certified by ECOCERT Greenlife according to the COSMOS standard, the most demanding organic label in Europe!
A unique and ethical Vulva Balm
You will have understood: Baûbo is a deeply committed brand. Offering clean, made in France, organic care, with packs without glue and without plastic, this implies more expensive costs in order to have a smaller ecological footprint . From the beginning and until today, we remain aligned with its fundamental values. No development on the back of the planet or women's intimate health.
So, are you ready to try out unparalleled intimate comfort with Vulva Balm ?